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🇺🇸 AI Product / SaaS Go-Global Complete SOP — From competitor research to launch to monetization. A full-cycle playbook covering Phase 0-5 (market validation, positioning, first 100 users, user interviews, beta-to-growth) plus open-source launch, Product Hunt, Reddit, SEO/GEO, conversion, and org principles. **Defaults to dev tools / OSS / B2B SaaS; for 2C products (education, apps, games) the launch channels & metrics differ — see gingiris-seo-geo/references/2c-adaptation.md.** 🇨🇳 AI 产品 / SaaS 企业出海完整 SOP — 从竞品调研到 Launch 到商业化的全流程操作手册。覆盖 Phase 0-5（市场验证、定位、前100用户、用户访谈、Beta转增长）+ 开源发布、Product Hunt、Reddit、SEO/GEO、转化与组织原则。**默认面向开发者工具/开源/B2B SaaS；2C 产品（教育/应用/游戏）的启动渠道与指标不同，见 gingiris-seo-geo/references/2c-adaptation.md。** 🇯🇵 AI製品/SaaS海外展開フルサイクルSOP — 競合調査からローンチ、マネタイズまで。Phase 0-5（市場検証、ポジショニング、最初の100ユーザー、ユーザーインタビュー、ベータから成長）＋オープンソース、Product Hunt、Reddit、SEO/GEO、コンバージョン、組織原則。 🇰🇷 AI 제품/SaaS 글로벌 진출 완전 SOP — 경쟁사 조사부터 런칭, 수익화까지 전 주기 플레이북. Phase 0-5(시장 검증, 포지셔닝, 첫 100명 사용자, 사용자 인터뷰, 베타→성장) + 오픈소스 런칭, Product Hunt, Reddit, SEO/GEO, 전환, 조직 원칙. Triggers: "go global" | "出海" | "overseas expansion" | "GTM" | "cold start" | "launch strategy" | "international expansion" | "海外增长" | "出海SOP" | "product launch overseas" | "海外进出" | "グローバル展開" | "글로벌 진출" | "go-to-market" | "出海打法"

Guides agents through a 6-step discovery process to design and deploy Google Cloud global external Application Load Balancers with Cloud CDN, Cloud Armor, and Service Extensions, mapping workload requirements to best-practice configurations. Use when: - Designing, configuring, or deploying a Google Cloud global external Application Load Balancer, Cloud CDN, Cloud Armor WAF, or Service Extensions. - Discovering existing Google Cloud resources (Cloud Storage, MIGs, GKE, Cloud Run) to use as backends. - Generating production-grade Terraform HCL or gcloud CLI scripts for global external Application Load Balancers. - Actuating deployments via Infrastructure Manager or bash scripts, including IAM pre-checks. - Detecting, analyzing, or reconciling configuration drift on deployed global external Application Load Balancers. Don't use for: - Non-Google Cloud load balancing or security configurations. - Purely regional or internal load balancing setups (unless part of a hybrid/failover global design).

日本語の概要は準備中です。原文の説明を表示しています。

Use when starting work on a new product, client, or market — this skill creates the file `.agents/product-marketing-context-global.md` that 60+ other global skills read before they write anything: product, ICP, positioning, proof, objections, brand voice, pricing, and KPIs, with a region variant for US, EU, SEA, or LATAM. Run once, reuse forever. Trigger on 'set up marketing context', 'new client setup', 'onboard a new product', 'the AI does not know my product', 'US marketing context', 'EU GDPR setup', 'SEA market context', 'LATAM setup'. Also use when the user complains every answer comes back generic because nothing about the business was ever provided. Not for — a personal brand belonging to a founder, coach, or creator, see `22-personal-brand-context-global`; deep persona and JTBD research, see `09-customer-insight-global`; the period plan itself, see `00-marketing-plan-global`.

日本語の概要は準備中です。原文の説明を表示しています。

Audits and optimizes the five global Claude layers (User Preferences, Styles, Global Memory, Skills, MCP Connectors) using the Global Layer Scorecard (six dimensions, anchored 1-5 rubrics). Detects eight cross-layer failure modes and produces evolutionary recommendations (Promotion, Demotion, Codification, Skill Extraction). Use when user says "audit my global setup," "optimize my preferences," "review my Claude configuration," "check my cross-project setup," "are my preferences working," "clean up my global memory," or "what should be in my preferences vs my project." Also use when a user has 3+ Projects and wants to improve their shared foundation. Do NOT use for single-Project audits, Project Memory optimization, or full-stack audits (use rootnode-project-audit, rootnode-memory-optimization, or rootnode-full-stack-audit respectively, if available). Run on Opus 5 or Sonnet 5 at `high` effort (both defaults); depth reduces on legacy models.

日本語の概要は準備中です。原文の説明を表示しています。

Guides agents through a 6-step discovery process to design and deploy Google Cloud global external Application Load Balancers with Cloud CDN, Cloud Armor, and Service Extensions, mapping workload requirements to best-practice configurations. Use when: - Designing, configuring, or deploying a Google Cloud global external Application Load Balancer, Cloud CDN, Cloud Armor WAF, or Service Extensions. - Discovering existing Google Cloud resources (Cloud Storage, MIGs, GKE, Cloud Run) to use as backends. - Generating production-grade Terraform HCL or gcloud CLI scripts for global external Application Load Balancers. - Actuating deployments via Infrastructure Manager or bash scripts, including IAM pre-checks. - Detecting, analyzing, or reconciling configuration drift on deployed global external Application Load Balancers. Don't use for: - Non-Google Cloud load balancing or security configurations. - Purely regional or internal load balancing setups (unless part of a hybrid/failover global design).

日本語の概要は準備中です。原文の説明を表示しています。

Use when the user is launching or running a DROPSHIPPING business end to end — the full 12-phase pipeline: product research with winning criteria, Minea and PiPiAds, supplier sourcing on AliExpress, CJ, Spocket, and Zendrop, Shopify store and app setup, the 10-ads-per-week creative pipeline, interest and lookalike targeting, 3-5x markup and BE-ROAS math, customer service, and scaling. Trigger on 'start dropshipping', 'winning product research', 'Shopify store setup', 'AliExpress supplier', 'scale my dropshipping store', 'my store gets traffic and no sales'. Not for — only the ad copy, see `05-ad-copy-global`; only the product page, see `12-landing-page-brief-global`; only the account audit, see `21-ads-audit-global`; only pricing, see `17-pricing-strategy-global`.

日本語の概要は準備中です。原文の説明を表示しています。

Use when a PERSONAL brand — founder, coach, or creator — needs a 12-month strategy: niche selection with Ikigai and a 3x3 matrix, positioning statement, a three-chapter story arc, four content pillars with 28 topics, a five-stage authority ladder, and a Q1 to Q4 growth plan. Trigger on 'personal brand strategy', 'founder brand plan', 'coach positioning', 'creator strategy', 'what niche should I own', 'I post constantly and nothing compounds'. Also use when the user has followers and no direction. Not for — a company brand, see `58-positioning-global` and `00-marketing-plan-global`; the context file this reads first, see `22-personal-brand-context-global`; turning it into revenue, see `27-personal-brand-monetize-global`.

日本語の概要は準備中です。原文の説明を表示しています。

Use when a PERSONAL brand needs to make money — three funnel versions for founder, coach, and creator, an offer ladder from free to low to mid to high ticket, pricing psychology, inbound versus outbound outreach, and brand deal and sponsorship negotiation, with tax and legal variants for US LLC, EU per country, SEA Pte Ltd, and LATAM MEI. Trigger on 'monetize my personal brand', 'offer ladder', 'launch my course', 'coaching packages', 'sponsorship rates', 'I have an audience and no income'. Not for — a company product offer, see `31-offer-design-global` and `17-pricing-strategy-global`; the strategy that comes first, see `23-personal-brand-strategy-global`; running the community, see `28-community-building-global`.

日本語の概要は準備中です。原文の説明を表示しています。

Use when starting work on a PERSONAL brand — a founder, coach, or creator, not a company: creates `.agents/personal-brand-context-global.md` covering story, expertise, audience, positioning, platforms, visual identity, and the asset inventory of style refs, face refs, logo, palette, and background, with region variants for US, EU, SEA, and LATAM. Skills 23 to 28 read it first. Trigger on 'personal brand setup', 'set up my founder brand', 'coach personal brand context', 'creator profile setup', 'the AI does not know my story', 'build my personal brand from zero'. Not for — a company or product brand, see `00-marketing-plan-global` and `product-marketing-context-global`; the 12-month strategy built on this, see `23-personal-brand-strategy-global`.

日本語の概要は準備中です。原文の説明を表示しています。

Use when positioning needs defining or sharpening — a statement built on Promise, Proof, and Path, a differentiation matrix against competitors, category entry points, a three-level message hierarchy, and tagline directions. Trigger on 'positioning', 'positioning statement', 'what makes us different', 'USP', 'why should customers choose us over them', 'we sound the same as everyone else'. Also use when the user can list features but not a reason to pick them. Not for — competitor teardown research, see `08-competitor-research-global`; how the brand sounds in writing, see `35-brand-voice-global`; the offer and its value stack, see `31-offer-design-global`; the launch built on it, see `59-go-to-market-global`.

日本語の概要は準備中です。原文の説明を表示しています。

Use when a NEW product, offer, or course is going to market — beachhead segment selection, launch messaging, channels by phase across pre-launch, launch, and post-launch, milestones, success metrics, and go or no-go criteria. Trigger on 'go-to-market', 'GTM plan', 'product launch plan', 'we are launching a new product', 'beachhead segment', 'how do we launch this course'. Also use when the user has a finished product and no route to the first customers. Not for — the day-by-day execution checklist, see `60-launch-playbook-global`; the ongoing period plan, see `00-marketing-plan-global`; one campaign inside the launch, see `02-campaign-brief-global`; positioning first, see `58-positioning-global`.

日本語の概要は準備中です。原文の説明を表示しています。

Use when a launch needs a repeatable EXECUTION playbook — a T-30 to D+7 timeline, per-function checklists for content, design, ads, sales, and engineering, a launch-day war room, an escalation matrix, and roll-back criteria. Trigger on 'launch playbook', 'launch checklist', 'launch day plan', 'launch SOP', 'war room', 'we launch in two weeks and nothing is organized'. Also use when a GTM strategy exists and nobody knows who does what on the day. Not for — the strategy and beachhead choice, see `59-go-to-market-global`; the campaign brief, see `02-campaign-brief-global`; the post-launch review, see `63-campaign-retrospective-global`; a live crisis, see `66-crisis-playbook-global`.

日本語の概要は準備中です。原文の説明を表示しています。

Use when paid ad AUDIENCES must be researched and defined before launch — target profile, interest and behavior mapping per platform, audience sizing, cold, warm, and hot tiering, lookalike seeds, exclusions, and ranked targeting hypotheses to test. Trigger on 'audience research', 'who should I target', 'interest targeting', 'Meta audience for this product', 'TikTok targeting ideas', 'my targeting is too broad'. Also use when launch is imminent and the ad set targeting is still empty. Not for — persona and JTBD depth for content, see `09-customer-insight-global`; warm retargeting tiers, see `56-retargeting-plan-global`; where the budget goes, see `54-media-plan-global`; the campaign hierarchy, see `52-account-structure-global`.

日本語の概要は準備中です。原文の説明を表示しています。

Use when an ad account HIERARCHY needs designing or cleaning up — campaign, ad set, and ad structure by objective, a naming convention that keeps data readable, CBO versus ABO by stage, how many ad sets and creatives to run, and the minimum daily budget an ad set needs to exit learning. Trigger on 'account structure', 'campaign structure', 'naming convention', 'how many ad sets should I run', 'CBO or ABO', 'our account is a mess of duplicated campaigns'. Not for — scoring an existing account against 84 checkpoints, see `21-ads-audit-global`; pixel and conversion setup, see `53-tracking-setup-global`; budget across channels, see `54-media-plan-global`; scaling a winner, see `55-scaling-ads-global`.

日本語の概要は準備中です。原文の説明を表示しています。

Use when ONE static image needs a full brief for a designer or photographer — visual objective, concept and mood, composition, overlay copy, colors and fonts read from the brand guideline, per-channel dimensions, deliverables, and approval criteria. Trigger on 'image brief', 'banner brief', 'thumbnail brief', 'brief for the designer', 'how should this graphic look', 'the design came back wrong again'. Also use when the user has a post idea and needs to explain the visual. Not for — a multi-slide sequence, see `43-carousel-brief-global`; tool-level production steps in Canva or Figma, see `45-design-tool-brief-global`; generating the image with AI, see `30-design-master-global`; an urgent same-day swap, see `48-quick-visual-brief-global`.

日本語の概要は準備中です。原文の説明を表示しています。

Use when the user needs ORGANIC social captions for Instagram, LinkedIn, TikTok, Facebook, or X — hook, mobile-readable body, two A/B variants, platform-correct hashtags, written to brand voice and funnel stage. Trigger on 'write a caption', 'Instagram caption', 'LinkedIn post copy', 'TikTok caption', 'caption for this photo', 'we have the image but no words'. Also use when the user drops a picture and asks what to write with it. Not for — paid ad copy with character limits and policy, see `05-ad-copy-global`; the spoken lines in a video, see `04-script-video-global`; the brief that precedes writing, see `36-content-brief-global`; long-form authority posts, see `26-thought-leadership-content-global`.

日本語の概要は準備中です。原文の説明を表示しています。

Use when brand VISUAL rules have to be created or updated — brand personality, color system, typography, logo usage, imagery and visual tone, component rules, accessibility contrast, standard asset sizes, and file naming. It is the source document every design skill and the Brand Hub reads. Trigger on 'brand guideline', 'brand book', 'style guide', 'brand standards', 'our designs all look different', 'update the brand palette'. Also use when the user has a logo and nothing written down. Not for — how the brand SOUNDS in writing, see `35-brand-voice-global`; positioning and the message, see `58-positioning-global`; briefing one asset, see `42-image-brief-global`; scoring a design, see `47-design-review-global`.

日本語の概要は準備中です。原文の説明を表示しています。

Use when a LIVE campaign needs a new asset the same day — creative fatigue, CTR decay, climbing frequency, or a new angle to test: stripped-down input, duplicate the winning creative and change only what is listed, a one-page template, and a hard SLA so the designer ships in 2-4 hours. Trigger on 'quick brief', 'need an asset fast', 'creative fatigue', 'swap the creative today', 'frequency is too high', 'the ad is dying and we need a new one'. Not for — planning assets before launch, see `41-campaign-asset-list-global`; a full concept brief with time to spare, see `42-image-brief-global`; resizing an existing master, see `50-asset-resize-global`; raising budget on a winner, see `55-scaling-ads-global`.

日本語の概要は準備中です。原文の説明を表示しています。

Use when a designer needs hands-on production direction inside a tool — Canva, Figma, or Adobe Express: which template to start from, the operating order, element-by-element mapping, grid and spacing, brand kit colors and fonts, export checklist, and the dos and do-nots. Trigger on 'Canva brief', 'Figma brief', 'production direction', 'how do I build this in Canva', 'layout direction for the designer', 'the junior designer needs step by step'. Not for — the creative concept for a static, see `42-image-brief-global`; the concept for a slide sequence, see `43-carousel-brief-global`; the brand rules being applied, see `46-brand-guideline-global`; adapting one master into every size, see `50-asset-resize-global`.

日本語の概要は準備中です。原文の説明を表示しています。

Use when warm audiences need a plan — retargeting tiers by intent and recency, a different message per tier, frequency caps, attribution windows, lookalike seeds, exclusion rules, and a first-party data base that survives iOS ATT and cookie deprecation. Trigger on 'retargeting', 'remarketing', 'warm audience', 'custom audience setup', 'retarget cart abandoners', 'my retargeting pool is too small'. Also use when the user says people visit once and never come back. Not for — cold prospecting audiences, see `51-audience-research-global`; the pixel and events that feed these audiences, see `53-tracking-setup-global`; email win-back flows, see `14-email-marketing-global`; raising budgets, see `55-scaling-ads-global`.

日本語の概要は準備中です。原文の説明を表示しています。

Use when a multi-slide carousel is needed for Instagram, Facebook, or LinkedIn — a narrative arc with the hook on slide one, value through the middle, CTA on the last, headline, body, visual direction, and background per slide, plus an HTML preview to approve the concept before production. Trigger on 'carousel brief', 'make a carousel', 'turn this into slides', 'LinkedIn carousel', 'slide by slide breakdown', 'preview the carousel first'. Not for — a single static image, see `42-image-brief-global`; the caption posted with it, see `37-social-caption-global`; production steps inside Canva or Figma, see `45-design-tool-brief-global`; scoring the finished slides, see `47-design-review-global`.

日本語の概要は準備中です。原文の説明を表示しています。

Use when ONE specific piece of content needs a brief before anyone writes — placement, angle plus the source insight behind it, key message, three hook options, CTA, format, brand voice reference, visual direction, and distribution. Trigger on 'content brief', 'brief for this post', 'brief a writer', 'what angle should this take', 'brief for the LinkedIn post', 'give the freelancer something to work from'. Also use when the user has a topic and no idea what to actually say about it. Not for — the month schedule of what posts when, see `01-content-calendar-global`; the finished caption text, see `37-social-caption-global`; a spoken video script, see `04-script-video-global`; the image spec, see `42-image-brief-global`.

日本語の概要は準備中です。原文の説明を表示しています。

Use when one master design has to become every size a campaign needs — feed, story, reel, cover, and ad placements: the standard size matrix, three strategies of scale-and-crop, re-compose, or rebuild, safe-zone rules, platform crop behavior, and file naming. Trigger on 'resize this design', 'all the sizes', 'adapt to other placements', 'safe zone', 'standard size chart', 'the text gets cut off in stories'. Also use when one visual exists and six placements are waiting on it. Not for — the original concept brief, see `42-image-brief-global`; production steps in Canva or Figma, see `45-design-tool-brief-global`; the full campaign asset list, see `41-campaign-asset-list-global`; an urgent new creative, see `48-quick-visual-brief-global`.

日本語の概要は準備中です。原文の説明を表示しています。

Use when a campaign needs its full design asset list before anyone opens a tool — asset type, dimensions, channel, quantity, priority, owner, deadline, and status, with deadlines counted backward from launch day on a T-14 to D+1 timeline plus a naming convention. Trigger on 'campaign asset list', 'what does the designer need', 'list the design files', 'creative asset plan', 'how many banners do we need', 'the designer keeps asking what to make'. Not for — the spec for one individual image, see `42-image-brief-global`; a slide sequence, see `43-carousel-brief-global`; an urgent mid-campaign swap, see `48-quick-visual-brief-global`; resizing an existing master, see `50-asset-resize-global`.

日本語の概要は準備中です。原文の説明を表示しています。