Analyzes how your campaigns perform across mobile, desktop, and tablet. Identifies where device performance diverges significantly and recommends bid adjustments, campaign splits, or creative/landing page changes to capture the gap. Platform: Google and Meta.
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Analyzes how your campaigns perform across mobile, desktop, and tablet. Identifies where device performance diverges significantly and recommends bid adjustments, campaign splits, or creative/landing page changes to capture the gap.
Claude segments all your campaign data by device type and compares CPA, CVR, CTR, bounce rate, and average order value. It identifies campaigns where one device significantly outperforms or underperforms others, then determines whether the issue is ad-side (creative not working on mobile), landing-page-side (poor mobile experience), or audience-side (different intent by device).
Your B2B lead gen campaigns show desktop CPA at $41 with 3.8% CVR and mobile CPA at $78 with 1.6% CVR. But mobile accounts for 58% of clicks because that's where the impressions are. Claude digs deeper and finds the landing page form has 9 fields that are painful on mobile, and the page load time on mobile is 4.2 seconds vs 1.8 on desktop. Recommendation: create a simplified mobile form (3 fields), fix mobile page speed, and reduce mobile bid adjustments by 25% until the fixes are live to stop the bleeding.
This skill works best with live account data. Connect the free Ryze MCP once and Claude reads your Google Ads, Meta Ads, GA4 and Search Console directly:
https://connector.get-ryze.ai/mcpclaude mcp add ryze --transport http https://connector.get-ryze.ai/mcpSetup guide: https://www.get-ryze.ai/how-to-connect-claude-to-google-meta-ads-mcp
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概要と使いどころ
Statistical significance calculator for A/B test results with sample size requirements, segment breakdowns, and hypothesis generation. Use when feeding test results, checking statistical significance, calculating sample sizes, analyzing experiment outcomes, or generating next test ideas based on results. Platform: Google and Meta.
日本語の概要は準備中です。原文の説明を表示しています。
Designs statistically valid split tests for ads, audiences, landing pages, or bid strategies. Calculates required sample sizes before you start, monitors results during the test, and calls winners when statistical significance is actually reached — not when you feel like one is winning. Platform: Google and Meta.
日本語の概要は準備中です。原文の説明を表示しています。
Evaluates your campaign and ad set structure against your actual goals and budget. Flags over-segmentation that fragments your data, under-segmentation that hides performance differences, budget allocation issues, and consolidation opportunities that would improve algorithmic delivery and your ability to optimize. Platform: Google and Meta.
日本語の概要は準備中です。原文の説明を表示しています。
Analyzes your top performing ads, identifies what's working in the hooks, CTAs, messaging angles, and formats, then generates new variants that follow the same winning patterns while introducing enough variation to test meaningfully. Platform: Google and Meta.
日本語の概要は準備中です。原文の説明を表示しています。
Reviews all your Google Ads extensions — sitelinks, callouts, structured snippets, call extensions, image extensions, price extensions — across every campaign. Flags what's missing, what's underperforming, what's outdated, and writes replacements based on your best performing ads and landing pages. Platform: Google.
日本語の概要は準備中です。原文の説明を表示しています。
Multi-channel budget optimization using MER, marginal ROAS, and diminishing returns analysis. Use when pasting multi-channel spend and results data, requesting reallocation recommendations, analyzing budget shift priorities, or optimizing marketing efficiency across Google, Meta, TikTok, and other channels. Platform: Google and Meta.
日本語の概要は準備中です。原文の説明を表示しています。