🇺🇸 Hardware + SaaS GTM Playbook — End-to-end go-to-market for consumer hardware products with software subscription models. Covers crowdfunding engineering (Kickstarter/Indiegogo/Makuake), KOL matrix for physical products, hardware PMF validation metrics, device-as-funnel subscription design, localization entry timing, and community flywheel mechanics. Built from verified Plaud, Insta360, and DJI case data. 🇨🇳 硬件+软件订阅 GTM 实操手册 — 面向消费硬件产品的完整出海及增长打法。覆盖众筹超额工程（KS/IGG/Makuake）、硬件 KOL 矩阵策略、硬件 PMF 验证、设备即漏斗订阅设计、本地化进入时机判断、社区飞轮构建。基于 Plaud/Insta360/大疆真实案例数据撰写。 🇯🇵 ハードウェア＋SaaS GTMプレイブック — クラウドファンディング（Kickstarter/IGG/Makuake）を起点とした消費者向けハードウェア製品のGTM戦略。KOLマトリクス、PMF検証、デバイスをファネルとするサブスクリプション設計、ローカライゼーション進入タイミング、コミュニティフライホイールまで網羅。Plaud・Insta360・DJIの実例データに基づく。 🇰🇷 하드웨어+SaaS GTM 플레이북 — 크라우드펀딩(Kickstarter/IGG/Makuake) 기반 소비자 하드웨어 제품의 엔드투엔드 GTM 전략. KOL 매트릭스, PMF 검증, 디바이스-as-퍼널 구독 설계, 현지화 진입 타이밍, 커뮤니티 플라이휠 포함. Plaud·Insta360·DJI 실제 사례 데이터 기반. Triggers: "hardware GTM" | "crowdfunding strategy" | "hardware+SaaS" | "Kickstarter launch" | "hardware KOL" | "hardware PMF" | "device subscription" | "hardware product launch" | "consumer hardware growth" | "Makuake" | "众筹策略" | "硬件出海" | "硬件+订阅" | "硬件GTM" | "KS众筹" | "硬件PMF" | "设备订阅" | "硬件冷启动" | "ハードウェアGTM" | "クラファン" | "하드웨어 GTM" | "크라우드펀딩"
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概要と使いどころ
🇺🇸 User Interview & Cold-Start Operations Playbook — Battle-tested framework from HeyGen's 937 interviews to PMF. Complete SOP for user screening, interview execution, Beta testing methodology, cold-start user operations, churn analysis, and user grading systems. 🇨🇳 用户访谈与冷启动运营实战手册 — 基于 HeyGen 937 场访谈验证的 PMF 方法论。包含用户筛选、访谈执行、Beta 测试设计、冷启动用户运营、流失分析、用户分级体系完整 SOP。 🇯🇵 ユーザーインタビュー＆コールドスタート運営プレイブック — HeyGenの937回インタビューで検証されたPMF方法論。ユーザースクリーニング、インタビュー実行、Betaテスト設計、コールドスタートユーザー運営、離脱分析、ユーザーグレーディング。 🇰🇷 사용자 인터뷰 & 콜드 스타트 운영 플레이북 — HeyGen 937회 인터뷰로 검증된 PMF 방법론. 사용자 스크리닝, 인터뷰 실행, Beta 테스트 설계, 콜드 스타트 사용자 운영, 이탈 분석, 사용자 등급 시스템. Triggers: "user interview" | "user research" | "customer discovery" | "PMF" | "product-market fit" | "beta test" | "beta testing" | "cold start users" | "cold start operations" | "churn analysis" | "user grading" | "用户访谈" | "用户调研" | "冷启动" | "冷启动运营" | "Beta测试" | "流失分析" | "用户分级"
🇺🇸 B2B SaaS Growth — PLG vs SLG Playbook — Diagnose whether your problem is distribution, pricing, or PMF. PLG/SLG selection by ACV and sales cycle, the 5-stage path from $0 to $10M ARR, NRR discipline, affiliate & channel motion, enterprise tiering. Built from HeyGen, Deel, Vercel, Supabase, Snowflake patterns. 🇨🇳 B2B SaaS 增长 — PLG vs SLG 决策手册 — 诊断你的瓶颈是分发、定价还是 PMF。按 ACV 和销售周期选 PLG/SLG，$0 → $10M ARR 的 5 阶段路径，NRR 纪律，联盟与渠道打法，Enterprise 分层。提炼自 HeyGen、Deel、Vercel、Supabase、Snowflake。 🇯🇵 B2B SaaS グロース — PLG vs SLG プレイブック — 課題が流通・価格・PMFのどれかを診断。ACVとセールスサイクルでPLG/SLG選定、$0→$10M ARRの5段階パス、NRR規律、アフィリエイト＆チャネル。 🇰🇷 B2B SaaS 성장 — PLG vs SLG 플레이북 — 병목이 유통·가격·PMF 중 무엇인지 진단. ACV와 세일즈 사이클로 PLG/SLG 선택, $0 → $10M ARR 5단계 경로, NRR 규율, 제휴 & 채널. Triggers: "B2B growth" | "B2B SaaS" | "PLG" | "SLG" | "product-led growth" | "sales-led growth" | "PLG or SLG" | "SaaS pricing" | "ARR growth" | "NRR" | "go to market" | "enterprise sales" | "affiliate" | "PMF" | "B2B 增长" | "PLG 还是 SLG" | "SaaS 定价" | "渠道合作" | "PLG/SLG 선택"
Expert framework for assessing and achieving product-market fit. Combines PMF measurement methodologies, Sean Ellis survey, retention analysis, segment-specific PMF, and post-PMF scaling strategy. Use when determining if product has PMF, measuring user engagement, running PMF surveys, or deciding whether to scale or keep iterating.
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When the user wants to validate product-market fit, measure PMF, or plan before scaling. Also use when the user mentions "PMF," "product-market fit," "product market fit," "Sean Ellis test," "very disappointed," "vitamin vs painkiller," "PMF validation," "premature scaling," or "validate before scale." For GTM after validation, use gtm-strategy.
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Deauthentication and disassociation attacks against 802.11 networks — targeted single-client deauth for handshake capture, broadcast deauth for DoS (with authorization), action-frame attacks bypassing 802.11w (PMF), beacon flooding, mdk4 / aireplay-ng tooling, and rate-limit / PMF-aware operation. Use to coerce client reconnection (handshake capture, evil-twin roaming), as targeted DoS, or to test PMF posture.
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Diagnoses product-market fit from survey, usage and pipeline data and returns a scored verdict with the next moves. Use when you ask 'do we have product-market fit', 'is our PMF survey good enough', 'what does 35% very disappointed mean', 'should we scale yet', 'why is growth stalling', or need a Sean Ellis survey, retention check, or PMF level read. Draws on 137 insights from 66 Lenny's Podcast guests incl. Sean Ellis, Todd Jackson and Rahul Vohra.
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Assess and improve product-market fit. Use when the user says "product-market fit", "PMF", "do we have PMF", "why aren't users retaining", "we're not growing", "users aren't sticking", "PMF pyramid", "find our target customer", "are we building for the right person", or wants to diagnose why a product isn't growing or retaining - even if they don't explicitly say "product-market fit".
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Deauthentication and disassociation attacks against 802.11 networks — targeted single-client deauth for handshake capture, broadcast deauth for DoS (with authorization), action-frame attacks bypassing 802.11w (PMF), beacon flooding, mdk4 / aireplay-ng tooling, and rate-limit / PMF-aware operation. Use to coerce client reconnection (handshake capture, evil-twin roaming), as targeted DoS, or to test PMF posture.
日本語の概要は準備中です。原文の説明を表示しています。
/cs:cpo-review <plan> — JTBD-driven interrogation of product roadmap, PMF signal, and portfolio focus. Use when committing a quarter's roadmap, deciding whether to kill a feature, or claiming PMF without a retention curve.
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WPA3 / SAE (Simultaneous Authentication of Equals) attack methodology — transition-mode (mixed WPA2/WPA3) downgrade, Dragonblood side-channel attacks (CVE-2019-9494, 9495, 13377, 13456), SAE auth flooding for AP CPU exhaustion, Hash-to-Element (H2E) timing analysis, group downgrade, and 6 GHz / Wi-Fi 6E spec implications (PMF mandatory, no transition mode allowed). Use when target advertises WPA3-SAE or WPA3-Personal/Enterprise, or operates in 6 GHz where WPA3 + PMF are required by spec.
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When the user wants to define their ideal customer profile, position an AI product, build messaging architecture, or validate product-market fit. Also use when the user mentions 'ICP,' 'ideal customer profile,' 'positioning,' 'PMF,' 'product-market fit,' 'messaging,' 'buyer persona,' 'enrichment signals,' 'market positioning,' or 'competitive positioning.' This skill covers market positioning, ICP definition, messaging architecture, and PMF validation for AI-native products. Do NOT use for technical implementation, code review, or software architecture.
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Help users objectively assess where their product stands on the PMF spectrum by triangulating qualitative feedback, quantitative retention benchmarks, and organic growth signals.
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When the user wants to plan paid ads strategy, allocate ad budget, or choose paid channels. Also use when the user mentions "paid ads," "paid media," "PPC," "SEM," "web ads," "app ads," "TV ads," "CTV," "OOH," "banner ads," "ad network," "ad alliance," "Taaft ads," "Shopify App Store ads," "Google Ads," "Meta Ads," "PMF testing," "PMF validation," "test product-market fit with ads," "ad spend," "ad budget," "ROAS," "paid acquisition," "Quality Score," or "ad-to-page alignment." For Google Ads execution, use google-ads. For Meta Ads execution, use meta-ads. For landing page alignment, use landing-page-generator.
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Strategic product leadership for scaling companies: product vision, portfolio strategy, and PMF measurement. Use when setting product vision, managing a product portfolio, measuring PMF, or designing product teams.
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Think and work like an expert Air Quality Scientist. Use when a task calls for Air Quality Scientist judgment. Reasons from source emissions through transformation, transport, and dose using SMOKE/MOVES inventories, WRF-driven CTMs like CMAQ and CAMx, PMF/ME-2 apportionment, and concentration-response functions, while treating rotational PMF ambiguity, AOD-to-PM bias in humid regions, uncalibrated low-cost sensors, and untreated wildfire exceptional events as first-class failure modes.
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用户访谈与需求验收框架，覆盖原始证据、方案、优先级及回访交接。HeyGen 做 937 次访谈找到 PMF 的完整方法论。覆盖访谈招募、问题设计、 访谈执行、数据合成、决策驱动。从 gingiris-user-interview 提炼。
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Audit a codebase for product-market fit readiness -- evaluate startup PMF signals, core value loop tightness, feature scatter vs focus ratio, user activation funnel friction, retention hook infrastructure, pricing flexibility, analytics event coverage, CI/CD iteration speed, and growth-stage maturity for pre-seed through Series A products.
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Review or update stable, canonical, any-human, PMF, and adoption claims using adoption/canonicity governance packets.
日本語の概要は準備中です。原文の説明を表示しています。
WPA3 / SAE (Simultaneous Authentication of Equals) attack methodology — transition-mode (mixed WPA2/WPA3) downgrade, Dragonblood side-channel attacks (CVE-2019-9494, 9495, 13377, 13456), SAE auth flooding for AP CPU exhaustion, Hash-to-Element (H2E) timing analysis, group downgrade, and 6 GHz / Wi-Fi 6E spec implications (PMF mandatory, no transition mode allowed). Use when target advertises WPA3-SAE or WPA3-Personal/Enterprise, or operates in 6 GHz where WPA3 + PMF are required by spec.
日本語の概要は準備中です。原文の説明を表示しています。
When the user wants to conduct, analyze, or synthesize customer research. Use when the user mentions "customer research," "ICP research," "talk to customers," "analyze transcripts," "customer interviews," "survey analysis," "support ticket analysis," "voice of customer," "VOC," "build personas," "customer personas," "jobs to be done," "JTBD," "what do customers say," "what are customers struggling with," "Reddit mining," "G2 reviews," "review mining," "digital watering holes," "community research," "forum research," "competitor reviews," "customer sentiment," "PMF survey," "product/market fit survey," "customer interview questions," "interview outreach," "Sales Safari," or "find out why customers churn/convert/buy." Use for analyzing existing research assets, mining online sources, AND running primary research (interviews and surveys). For writing copy informed by research, see copywriting. For acting on research to improve pages, see cro.
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Product leadership for scaling companies. Product vision, portfolio strategy, product-market fit, and product org design. Use when setting product vision, managing a product portfolio, measuring PMF, designing product teams, prioritizing at the portfolio level, reporting to the board on product, or when user mentions CPO, product strategy, product-market fit, product organization, portfolio prioritization, or roadmap strategy.
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Identify the Ideal Customer Profile (ICP) from research data with demographics, behaviors, JTBD, and needs. Use when defining your ICP, analyzing PMF survey data, or understanding who your best customers are.
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Wi-Fi reconnaissance methodology — adapter selection, monitor mode and packet injection setup, regulatory domain handling, multi-band airspace mapping, hidden SSID discovery, BSSID/ESSID/channel/PMF/encryption fingerprinting, client probe analysis, vendor OUI lookup, war-driving with Kismet/airodump-ng/Wigle, and structured airspace data capture for downstream attacks. Use at the start of any wireless engagement to build the target map before active attacks; covers 2.4 GHz, 5 GHz, and 6 GHz (Wi-Fi 6E) bands and adapter compatibility for each.
日本語の概要は準備中です。原文の説明を表示しています。